Media Production Proposal

A comprehensive media production proposal from Cali BBQ Media, highlighting Eero's B2B capabilities at the Palm Tree Music Festival.

Our coverage will focus on...

Eero Insight

Eero's backend management tool for remotely managing networks and monitoring performance in real-time.

Guest Wi-Fi

The segmented Wi-Fi network Eero will provide for general event attendees, ensuring reliable connectivity.

VIP Wi-Fi

Dedicated high-performance Wi-Fi network for VIP areas with enhanced security and bandwidth allocation.

POS Network

Eero's critical role in powering point-of-sale systems, integrating seamlessly with Toast and other payment platforms.

Our services will include...

B2B Storytelling Expertise

We specialize in showcasing technology companies' commercial capabilities, moving beyond consumer-focused content to demonstrate reliability in high-stakes business environments.

Technical Documentation

Capture Eero's Wi-Fi implementation, POS integration, and software suite in action at the Palm Tree Music Festival, highlighting commercial-grade performance.

Ecosystem Integration

Document how Eero integrates with the broader ecosystem of service providers, ISPs, and business technology partners that power modern events and hospitality.

Our approach will entail...

Commercial Reliability Focus

We'll demonstrate how Eero enables businesses like F3 to operate efficiently in high-stakes environments, showcasing the reliability and performance needed for commercial applications.

Enterprise Software Showcase

We'll highlight Eero's software suite and features specifically designed for commercial environments, including Eero Insight for remote network management.

Ecosystem Integration Story

We'll show how Eero integrates with the broader business technology ecosystem, from ISPs to POS systems, creating seamless operational experiences.

Complete Deliverables Package

All packages include the following comprehensive deliverables designed to showcase Eero's B2B capabilities at the Palm Tree Music Festival.

Video Assets

  • Long-form storytelling piece (under 2 minutes) showcasing Eero's B2B capabilities
  • 3-5 variations of :05 second spots for social media distribution
  • 3-5 variations of :15 second spots for social media distribution
  • Supporting :30 second versions for extended social content
  • Drone footage and time-lapse of festival setup and operations
  • Enhanced B-roll coverage of all technical implementations

Video Format Requirements

  • Social: 1:1 (square), 9:16 (vertical), 4:5 (portrait)
  • YouTube Optimized: 9:16 (vertical), 16:9 (horizontal)

Content & Documentation

  • Written case study and blog post content
  • Professional photography of setup and event coverage
  • Technical documentation of network setup and integration
  • Extended social media content series across coverage days

Production Services

  • Interview coordination with key stakeholders (Shawn Walchef of Cali BBQ Media, Dan Diaz/F3, Palm Tree rep, Toast rep, Eero rep)
  • Additional interview opportunities with artists, backstage personnel, and VIP attendees
  • Post-production editing and content optimization
  • Comprehensive post-event package with additional editing and optimization

Coverage Areas

  • VIP Wi-Fi network implementation
  • Toast POS system integration
  • Guest connectivity experience
  • Technical setup and configuration
  • Event day operations
  • Artist and backstage connectivity
  • Complete setup process documentation
  • Multi-day operational insights

Coverage Options

Choose the coverage duration that best fits your needs.

1-Day Coverage

October 4, 2025
$37,500

Comprehensive single-day coverage focusing on event day operations, live networking implementation, and key stakeholder interviews.

Coverage Focus

  • Event day operations and live implementation
  • Real-time network performance showcase
  • Key stakeholder interviews during event
  • Live guest and VIP connectivity experience

3-Day Coverage

October 2-4, 2025
$48,400

Complete festival documentation from setup to conclusion, capturing the full technical implementation story and comprehensive stakeholder perspectives.

Coverage Focus

  • Complete setup and installation process (Oct 2-3)
  • Full event day operations and live performance (Oct 4)
  • Extended stakeholder and artist interviews
  • Behind-the-scenes technical implementation
  • Comprehensive operational insights across all phases

Accept Our Proposal

Please complete the form below to formally accept Cali BBQ Media's proposal for Eero's media coverage at the Palm Tree Music Festival.

Payment Terms

Payment terms are 75% due within 5 days of proposal acceptance, remaining 25% due within 30 days of festival.